Feb 27, 2017 - By Robin Fontaine

Coming Soon: Get it on Twitch!

Ever since our first baby steps onto the internet, our goal has been to make Twitch the ultimate hub for gaming on the web. What started as a simple streaming platform has become a living, breathing social community.

Soon we’ll be taking another step to further strengthen the community and benefit streamers and viewers alike. Twitch has always been the best place to watch, share, and play games. Soon, it will be the best place to buy games as well.

So, how does this all work?

People already use Twitch as a way to ‘demo’ games and get a feel for what they’re all about before committing to a purchase. Soon, when you watch a stream, you’ll see an option to purchase below the video on the channel page if the game or in-game content is available on Twitch.

When you buy, if the streamer is a partner who has opted into the program, he or she gets a 5% share of the revenue. So now you can help support your favorite partnered streamers just by getting a game on their channel. And, purchases come with a special digital Twitch Crate filled with surprises!


Indeed. Any purchase over $4.99 will earn you a Twitch Crate, a digital loot box with a special reward like a game-specific emote, a chat badge, or some Bits. The contents of each Crate are randomly generated so you never know what surprise will be inside.

Get it on Twitch, soon…

We’ll be rolling out this new feature shortly, so watch for more news coming your way. Happy streaming!

Burning Questions

Q. When is this launching?

A. Sometime in the spring of 2017. That’s, um, soon!

Q. What is the rev share to partnered streamers?

A. The standard agreement with partnered streamers is 5% of the revenue generated from the sale of games and in-game items that are purchased from their channel page.

Q. I’m a partnered streamer. How do I opt in to receive revenue from this program?

A. You can find instructions in this help article.

Q. What regions is game purchase available in?

A. Purchase is available worldwide and payments are made using an Amazon account. At launch, all pricing is in US dollars. We’ll add support for more currencies in the coming months.

Q. How do I download games I get on Twitch?

A. Games purchased on Twitch can be downloaded and played via the Twitch launcher, or through existing services like Uplay.

Q. How many/which games will be available at launch?

A. We’ll be talking more about the games in the next few weeks. We can say we’re proud to have the following game creators as launch partners: Ubisoft, Telltale Games, Digital Extremes, Hi Rez Studios, Double Fine Games, Fred Wood, 11Bit, Jackbox Games, tinyBuild, Raw Fury, Devolver Digital, Gambitious, Trion Worlds, Blue Mammoth Games, iNK Stories, Versus Evil, Proletariat, Paradox Interactive, Vlambeer and Campo Santo

Q. If I’m a non partnered streamer, can viewers buy games from my channel page?

A. An offer to buy a game or in game content will appear on all streamer channel pages when a game is being played that is offered for sale by Twitch. Only partnered streamers will be eligible to earn revenue through this program.

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